I’m very excited to announce that I’ll be delivering a new talk about my company’s use of Social Media Marketing at the eWomen Network’s Surrey Chapter the evening of June 12th, at Coyote Creek Golf Club on 152nd St. in Surrey, BC.

The subject of my talk will be an in-depth analysis of the results of a marketing experiment that I’ve been conducting for the book Words in Action, by local Author Jeri-Lyn McCrea.

The talk is titled: “The Social Media Diet”, after a blog post I made here a while ago, which started a discussion and a number of comparisons to marketing and dieting. (Bottom line: both of them take a bit of figuring, but if you stick to it, the results can be astonishing.)

Here’s the description of the talk that is being promoted to Members: “Social Media Marketing is very trendy right now, and although we’re bombarded by a flurry of terms and tools, the mechanics of it still seem a bit fuzzy. How do you do it, and what does it really mean for you and your business? This discussion documents a live experiment that my company conducted, using SMM tools and techniques to promote a current book on our roster. What we learned was surprising, and these lessons can apply to almost any product or service.”

To make this discussion even more interactive, we’re inviting you to submit your questions about this topic in advance. I’ll address your actual questions that you submit as comments below, here on this page, during the live discussion on June 12th.

To submit a question, simply submit your question as a comment to this blog post. (Click here, or there’s a link below in the grey bar.) All comments are moderated, but they will be posted publicly here as they are approved. We also welcome general comments.

See you on June 12th!

Check out this great item at the Huffington Post by Catherine Specter, titled “The Way We Word”. When you’re done reading the post, check out the rather stimulating comment at the bottom, which was chosen the “HuffPost’s Pick”. (Yes, that comment was written by me – Peggy – the girl who can’t keep her mouth shut.)

I’m so excited I might lose my line – this coming Sunday, April 6th, 2008, is the official launch party for Rick’s book, the Freshman FlyFisher, ISBN 978-0-9783292-1-1. The response to this book has been incredible. Rick is getting so much press coverage it’s crazy – Urban Rush, Weather Network, BC Outdoors Magazine, and many other magazines and media outlets. Everybody loves Rick!

The launch is a flyfisher’s dream: an all-day party at the Semiahmoo Fish and Game Club in south Surrey, on 184th, just north of 8th avenue. (Near the Hazelmere Golf Course.) Join us anytime between 10 and 4 that day for casting lessons, fly tying, knot tying, various roaming entertainment, and let’s not forget a kid-friendly bbq manned by the Cloverdale Rotary Club! Hand me a hot dog!

This launch party will be a bit different from others in the book world. I doubt you’ll see much that looks like this:

But there will probably be plenty of stuff that looks like this:

Which is not nearly as pretty, but just as fun! SEE YOU THERE!