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A Primer on ISBN Codes, Bar Codes, and UPC Codes

(This article has been updated. Original publication date was March 17, 2008, under the title “The Difference Between an ISBN, Bar Code, and UPC Code”. Updated October 14, 2015.) An ISBN number stands for International Standard Book Number, and when you are assigned one for your book product, each number is totally unique. A modern […]

Client Discovery Document 1 - Rev Feb 2016

5 Things I Wish I’d Known Before I Wrote My First eBook

I’m about to complete my part in eBook number 170. Here’s what I wish I’d known before I started this journey. 1. You will need to write much more than you thought. I knew that I’d probably want to write more than just one eBook, in fact, I could imagine dozens that I wanted to […]

Client Discovery Document 1 - Rev Feb 2016

10 Things Authors Should Know About QR Codes

I’ve spent the last year working with a firm here in the US, doing research and application development related to the use of QR codes for marketing. As a writer, I’m always on the lookout for how everything I encounter relates to information marketing, and I’ve summarized here some points that Authors in particular should […]