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Social Network Marketing Example: James Bond as Meme

March 20th, 2008 . by Peggy

Here’s a great example of getting bloggers and other online social media users to talk about your new product – otherwise known as a “meme”. This is social network marketing at its best.

Being such a huge fan of the James Bond films (Brosnan was my favourite, until the last one…), I was thrilled to see a teaser (embedded below) for Quantum of Solace, the new Bond movie currently being filmed in various locations.

Notice the handy little button at the lower right corner of the screen, labeled “Link/Embed”? This code allows you to quickly share this content with anyone you choose, and in a multitude of ways, thereby increasing your page views exponentially. The link/embed feature travels with the video, as you can see. And they told two friends, and they told two friends, and so on, and so on…

The only question left for me is whether or not Daniel Craig appears sans trousers again in the new film. Yummy.

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